Signs Advice Services: IP Consultation Before Commercial Use

Many business owners only start looking for Signs Advice Services after their business name is rejected during trademark registration, their product design gets copied, or their innovation turns out to be ineligible for patent protection.

In many cases, this happens because the business name, technology, or product appearance has already been used commercially without prior legal consultation.

Before being introduced to the market, these elements should ideally be confirmed to:

• be eligible for registration

• not conflict with existing rights

• and have the appropriate form of legal protection

Through Signs Advice Services, businesses can obtain legal advice on:

• distinctive signs, such as trademarks, trade names, and geographical indications

• inventions, including patents, utility models, plant varieties, and IC layout design

• industrial designs, such as the visual appearance of products or packaging

Why Is This Consultation Relevant in 2026?

Based on regulatory developments highlighted in the IP Newsletter 2025–2026, Intellectual Property is increasingly being recognised as an asset that can be valued and utilised in business financing through:

• Minister of Creative Economy Regulation No. 6 of 2025 on Intellectual Property Valuators

• OJK Regulation No. 19 of 2025 on Ease of Access to Financing for Micro, Small, and Medium Enterprises

This means that trademarks, patents, or industrial designs are no longer just legal safeguards — they can also carry economic value, provided their eligibility has been assessed from the outset.

Risks of Using IP Without Prior Consultation

The government has also issued:

• Minister of Law and Human Rights Regulation No. 47 of 2025 on the Handling of Intellectual Property Infringement Reports in Electronic Systems

which covers infringements related to trademarks, industrial designs, patents, geographical indications, and integrated circuit layout designs on digital platforms.

Without prior consultation, using a business name, technology, or product design may lead to legal disputes once businesses introduce it to the market or use it online.

Signs Advice Services by AMR

Through consultation services available at amr.co.id, businesses can obtain legal advice on:

• trademark or trade name registration

• geographical indication protection

• patent or utility model eligibility

• plant variety protection

• integrated circuit layout design

• as well as industrial design protection

before businesses use such intellectual property assets commercially through Signs Advice Services.